What can you say about an over 60 year young company that has a rock solid foundation and has helped Liberty brand grow into an international and globally respected one. This is a unique standing for a footwear brand from India. There is no other brand with such credentials. But that is just a small part of the story...
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Aspirational. Transparent. Innovative & Rewarding. The spirits that define our life at Liberty. The qualities that underline our vision. The grooming and growth engines that constantly revs up Life at Liberty. A brand that started with manufacturing 4 pairs a day is today manufacturing 50,000 pairs a day. A brand that was launched by 3 visionaries to establish a home grown Indian brand to stand up to foreign brands is currently spearheading ahead under the leadership of their second generation and setting standards in India and abroad. We have many stories and examples of associations lasting for generations, of entrepreneurs becoming respected businessmen in partnership with the brand and fresh talent joining to grow into industry experts in their field. It’s just a way of life. The wonderful life at Liberty...
The company's inaugural factory and warehouse commenced operations on April 9th, 1954. Subsequently, it was renamed Liberty Footwear Company, reflecting the founders' core principle: freedom from dependence and subjugation.
We received our Certificate of Commencement of Business on March 11th, 1988. Solidifying our ability to manufacture and sell wide range of footwear, including both leather and non-leather options, while tapping into shoe uppers and garments.
We expanded our national presence by opening 40 new showrooms across India, with a particular focus on the South Indian market. To further enhance customer access, the arena became bigger and we established a network of 30 franchise stores and 20 company-owned and company-operated (COCO) stores. These series of initiatives are complemented by investments in strengthened logistics and technology, along with a strategic entry into the e-commerce space.
Betting on technology and data driven approach with a blend of consumer insights we are growing with noticeable spikes.Growth - Innovation - Customer Experience are main area of priority
Established in Karnal, Haryana, in 1954 as "Pal Boot House" by Dharam Pal Gupta, Purshotam Das Gupta, and Rajkumar Bansal. The company began with a modest production capacity of just four pairs of shoes per day.
Liberty Shoes took a significant step towards becoming a global brand by securing it's first export order. This milestone shipment went all the way to USSR (Union of Soviet Socialist Republics), a major achievement considering the political and economic climate of the time. This event marked the beginning of Liberty Shoes' international journey and their commitment to expanding beyond the domestic market.
Incorporated in 1986, Liberty Shoes Limited became a publicly traded company. In order to, cater diverse audience from different landscape, we also launched 10 sub-brands during this period; which includes Fortune, Gliders, Prefect, Senorita, Tiptop, Windsor, Coolers, Footfun, Force 10, and Warrior. This master stroke accelorated the foundation for our future growth and established us as a key player in the footwear industry.
We are rejuvenating brand's image with a youthful approach, strategically launching brands like Leap7X and Healers to capture the attention of new-age customers. This evolution is reflected in our modern product designs and dynamic brand communications, demonstrating our commitment to staying relevant and resonant with the contemporary consumer while maintaining our heritage of quality and innovation.
Established in Karnal, Haryana, in 1954 as "Pal Boot House" by Dharam Pal Gupta, Purshotam Das Gupta, and Rajkumar Bansal. The company began with a modest production capacity of just four pairs of shoes per day.
The company's inaugural factory and warehouse commenced operations on April 9th, 1954. Subsequently, it was renamed Liberty Footwear Company, reflecting the founders' core principle: freedom from dependence and subjugation.
Liberty Shoes took a significant step towards becoming a global brand by securing it's first export order. This milestone shipment went all the way to USSR (Union of Soviet Socialist Republics), a major achievement considering the political and economic climate of the time. This event marked the beginning of Liberty Shoes' international journey and their commitment to expanding beyond the domestic market.
We received our Certificate of Commencement of Business on March 11th, 1988. Solidifying our ability to manufacture and sell wide range of footwear, including both leather and non-leather options, while tapping into shoe uppers and garments.
Incorporated in 1986, Liberty Shoes Limited became a publicly traded company. In order to, cater diverse audience from different landscape, we also launched 10 sub-brands during this period; which includes Fortune, Gliders, Prefect, Senorita, Tiptop, Windsor, Coolers, Footfun, Force 10, and Warrior. This master stroke accelorated the foundation for our future growth and established us as a key player in the footwear industry.
We expanded our national presence by opening 40 new showrooms across India, with a particular focus on the South Indian market. To further enhance customer access, the arena became bigger and we established a network of 30 franchise stores and 20 company-owned and company-operated (COCO) stores. These series of initiatives are complemented by investments in strengthened logistics and technology, along with a strategic entry into the e-commerce space.
We are rejuvenating brand's image with a youthful approach, strategically launching brands like Leap7X and Healers to capture the attention of new-age customers. This evolution is reflected in our modern product designs and dynamic brand communications, demonstrating our commitment to staying relevant and resonant with the contemporary consumer while maintaining our heritage of quality and innovation.
Betting on technology and data driven approach with a blend of consumer insights we are growing with noticeable spikes.Growth - Innovation - Customer Experience are main area of priority